Teachers
Telling us what happens in their classrooms, and what they need to see before the next lesson.
About Sendsteps
We believe people learn when they understand each other better
Sendsteps is the Learning Loop Platform for education. It started in Amsterdam in 2008 with a simple observation: in most rooms, one person speaks while everyone else listens. Only a few raise their hands. The person teaching often has little idea what the others understand, think or need.
Since 2008
From monologue to dialogue
Sendsteps was co-founded in Amsterdam by Mike Coumans, just after he finished his studies, together with Steven Blom. Mike has been building Sendsteps since 2008. It is the only business he has ever built.
The first goal was simple: turn monologues into dialogues. That idea is still at the heart of everything we make. Today it lives as the Learning Loop: Create → Engage → Validate → Improve. Every lesson improves the next. AI recommends, teachers decide.
Almost two decades
Listening, learning and building with the people around us
During those years we have seen countless tools appear. Some stayed. Many disappeared. Most of what shaped Sendsteps came from the people we work with.
Students
Showing us how they want to learn: a way to respond without having to speak first.
Leaders
Wanting to understand what people really think, instead of assuming the message landed.
Colleagues and partners
Challenging us to keep making things better, then sharing the success and asking what to improve next.
What gives me the most energy is building things together with people. Listening to different ideas, making something better together, sharing the success and then asking ourselves: what can we improve next?
Create → Engage → Validate → Improve
Understanding each other, then improving what comes next
For us, Sendsteps is about more than adding a question to a lesson. It is about understanding each other.
A teacher
Can see what students understand and use that insight to improve the next lesson.
A student
Gets a voice, feels seen and becomes more involved in their own learning. Equal voice for every student.
A manager
Can understand what people really think, instead of assuming the message was understood.
A team
Can ask questions, contribute ideas and learn from each other.
Why we keep building
Technology changed. The need to be heard did not.
People still need to feel heard. Teachers and leaders still need to know whether people understand them. All of us can learn something from the people around us.
That is why we keep building Sendsteps. Not to replace the teacher, presenter or leader, but to help them listen better, understand more and continuously improve. When a teacher improves, students benefit. When students are heard, they learn better. That is what we have been working towards since 2008.
The story behind Sendsteps
Invite Mike to share the entrepreneurial story
After almost two decades of building Sendsteps, Mike loves sharing the story behind the company: the successes, the mistakes, the people he learned from and the decisions that shaped Sendsteps into what it is today.
His story is about more than building a software company. It is about listening, continuously improving, building together with the people around you and staying curious enough to keep changing.
Looking for an inspirational speaker for your event, team or organization? Invite Mike to share the Sendsteps story and the lessons learned along the way.
Invite Mike to speak
Company
Amsterdam, since 2008
We design and develop Sendsteps in-house in the Netherlands. Product, support and engineering sit together, so teachers and institutions talk to the people who build the platform.
Looking for a role? Open positions are on our jobs page.
- Founded in 2008 by Mike Coumans and Steven Blom
- Based in Amsterdam, The Netherlands
- Development in-house, data stored on EU servers
- ISO 27001 certified, GDPR by design
Trust
Built for teachers, institutions and procurement
ISO 27001
We are audited annually by an independent certification body. Trust Center
GDPR by design
Privacy is built into the platform, not added later. Privacy statement
Accessibility
We design the editor and presentation mode with WCAG 2.2 in mind. Accessibility
Every lesson improves the next
Create your first lesson today. Free to start. AI recommends, teachers decide.