In the first weekend of February, our Sidekick was present at the European Meetings & Events Conference [EMEC]. An annual conference organised by Meeting Professionals International [MPI], an international platform for event professionals. The programming invited participants to grow and think in new ways. The broad range of subjects gave participants the chance to develop personally, while at the same time offering insight in the impact of the events industry.

For three days, BBC presenter Dave Sharpe interviewed guests, lead panel discussions and participants could take part in expert sessions. During these activities, audience interaction was of great importance. And Sendsteps aligns perfectly with this. Not only did speakers work independently with our software during the subsessions, but our Sidekick was present too. During all plenary sessions he gave live feedback from the audience to the speakers on stage. This feedback made for inspiring discussions and encouraged the audience to be actively engaged.

Or as the chairman told us afterwards: “It was great to have his support and the insights provided through the audience engagement software added a valuable new dimension to the conference sessions!”. Just as the MPI EMEC organisation intended!

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